Last week, we established the benefits of seeking the help of a professional business consultant and the variety of ways the right consultant can benefit you and your practice. This time, let’s go over a few things to consider when you’ve made the choice to seek such a consultant, starting with trust.
Here’s a fact that may make you uncomfortable: the business consultant you ultimately select will have a behind-the-scenes look at your practice, a view of your business that’s never seen by the public. He or she will have access to lots of sensitive info—finances, marketing strategies, business plan, etc.
I write this not to discourage you, but to ensure you keep this in the back of your mind as you begin the search for your ideal consultant. As you meet prospects, consider your comfort level with each of them. Do you have a good rapport? Are they easy to communicate with? Do you feel that you’re often on the same page? Do you trust this person to have a hand in establishing the future of your practice? Why?
Here’s a parting tip: often, a specialized business consultant (e.g., one that predominantly works with one type of business, such a physical therapy or medical practice) may offer a higher level of comfort than a “jack of all trades.”
Next up: Check your references.