Here’s a great clip from ABC News that discusses a framework for choosing a primary care physician. Knowing what the media is telling patients about how to find providers is an important step toward setting up marketing messages and systems that will help attract and retain a loyal following.
- Ask family and friends who they trust
- Find out where your doctor is affiliated
- Check the doctor’s credentials
- Find out the doctor’s accessibility
- Find out what your doctor will cost
Tannus Quatre PT, MBA is a private practice consultant and principal with Vantage Clinical Solutions, Inc., a nationwide healthcare consulting and management firm located in Bend, OR and Denver, CO. Tannus specializes in the areas of healthcare marketing, strategy, and finance, and can be reached through the Vantage Clinical Solutions website.